Pardot

  • Coding Basics: A Marketer’s Friendly Guide to HTML

    Understanding some coding basics, such as HTML, benefits the everyday marketer more than they realize. Here’s a friendly guide … 1. Importance of understanding HTML for marketers: – Better communication with web developers – Understanding webpage design and code placement – Creating engaging email and website content – Improving search engine rankings 2. Basics of…

  • Lessons Learned While Delivering Salesforce Training in Spanish

    In this post, we’ll cover the lessons learned while delivering Salesforce training in Spanish, specifically Account Engagement (Pardot … Lessons Learned While Delivering Salesforce Training in Spanish: 1. Lean heavily on pre-promotion: – Use a form to gauge interest and get people to register early. 2. Reach out to your community: – Seek advice and…

  • How to Use the Case Object with Account Engagement (Pardot)

    Learn how to successfully integrate the Case Object in Salesforce with Account Engagement (Pardot) using Custom Object syncing … You can read it here: https://sfdc.blog/GzqgV Source from pardotgeeks(dot)com

  • Campaign Audience Builder: A Solution to Harness your Salesforce Data Now

    If you’re considering a data platform, there’s an excellent interim solution to consider: the Campaign Audience Builder (CAB … You can read it here: https://sfdc.blog/xsBjY Source from thespotforpardot(dot)com

  • Pardot Page Actions & Scoring: Aligning with Your Website

    Pardot Page Actions & Scoring: Aligning with Your Website Scoring Categories • Page Actions Marketing Cloud Account Engagement (formerly Pardot) offers some great ways to evaluate incoming leads with scoring and grading, but how … You can read it here: https://go.alexandreruiz.com/pardotcontent/pardot-page-actions-scoring-aligning-with-your-website Source from marcloudconsulting(dot)com

  • Implementing Multiple Account Engagement (Pardot) Tracking Codes on One Website | Salesforce Ben

    Share this article…For businesses that use Account Engagement (Pardot), tracking their website visitor activity is important. Beyond simply capturing the number of visits and unique visitors, the ultimate goal would be to get information on the pages the visitor visits and interacts with, and subsequently,… Read More … You can read it here: https://sfdc.blog/jAUPI Source from…

  • Automation Rules vs. Engagement Studio Actions in Pardot (Account Engagement) | THE DRIP

    Pardot Automation Rules and automation capabilities in Engagement Studio may have similarities, but important differences in Rules, Actions, and Triggers … You can read it here: https://sfdc.blog/IjPme Source from salesforceben(dot)com

  • Sender Merge Tags for Assigned User in Account Engagement (Pardot) | The DRIP

    HML is how you can easily add personalization to Account Engagement (Pardot) content. Here’s how to leverage user merge fields … You can read it here: https://sfdc.blog/SbqnY Source from salesforceben(dot)com

  • Downloadable User Guides for Account Engagement

    Know more Check out these guides for more insights on key Account Engagement topics … You can read it here: https://go.alexandreruiz.com/pardotcontent/downloadable-user-guides-for-account-engagement Source from greenkeydigital(dot)com

  • Everything You Need to Know About the Account Engagement Optimizer

    In this blog, we’ll dive into everything you need to know to access and use the new Account Engagement Optimizer feature … You can read it here: https://sfdc.blog/reLhW Source from thespotforpardot(dot)com