Pardot
-
Introducing the 2023 Salesforce Marketing Champions: Dragon Edition
Let’s get to know our dragons who were selected as part of the 2023 class of Salesforce Marketing Champions … You can read it here: https://sfdc.blog/VlNhw Source from thespotforpardot(dot)com
-
Salesforce Summer ‘23 Release: Account Engagement New Features
Here’s what to know about the Salesforce Summer ’23 Release Notes as a Marketing Cloud Account Engagement (Pardot) admin or user … You can read it here: https://sfdc.blog/pZuJs Source from thespotforpardot(dot)com
-
How Salesforce and Pardot Admins Can Align [INFOGRAPHIC] | Salesforce Ben
Share this article…In the last few years, the Pardot landscape has seen plenty of change, particularly with Pardot (Account Engagement) moving to the core Salesforce platform. This has re-emphasised the need for cross-skilled individuals who can aid teams as future releases come out. It seems… Read More … You can read it here: https://sfdc.blog/VIYSO Source from…
-
5 Reasons to Use Einstein for Marketing Cloud
5 Reasons to Use Einstein for Marketing Cloud Einstein AI • Marketing Cloud AI is a hot topic right now. The truth is though, artificial intelligence has been a part of great marketing automation software for years already. In the Salesforce … You can read it here: https://go.alexandreruiz.com/pardotcontent/5-reasons-to-use-einstein-for-marketing-cloud Source from marcloudconsulting(dot)com
-
Audience Segmentation Strategies for Salesforce Marketers – The Spot
As a marketing administrator within Salesforce, it is essential to create a winning audience segmentation strategy. Here’s how … You can read it here: https://sfdc.blog/Fgrok Source from thespotforpardot(dot)com
-
Alternative Ways to Engage Prospects: Gaining Consent With Account Engagement (Pardot) | Salesforce Ben
Share this article…Whether you’re migrating to Account Engagement (Pardot) or are just taking the platform over from someone else, you are likely aware of the challenges posed by consent, particularly in regard to email communications (specifically marketing emails). Over the years, I have had numerous… Read More … You can read it here: https://sfdc.blog/CIekD Source from…
-
A/B Testing vs Multivariate Testing with Pardot [Infographic]
Pardot has two options for testing marketing: A/B Testing and Multivariate testing. What are the differences? Which should you use to optimise when? Find out this and more in the infographic … You can read it here: https://sfdc.blog/Jgghl Source from salesforceben(dot)com
-
Account Optimizer for Account Engagement · Nebula Consulting
This tool surfaces factors that could be affecting the performance of your account and prioritises recommended actions. Learn more … You can read it here: https://sfdc.blog/aBfJH Source from nebulaconsulting(dot)co(dot)uk
-
How to: Integrate LinkedIn Lead Gen Forms with Pardot Form Handlers
Lean how to successfully integrate LinkedIn Lead Gen forms with Pardot Form Handers using the popular integration tool Zapier … You can read it here: https://sfdc.blog/aJCwh Source from pardotgeeks(dot)com
-
How to Build a Solid Martech Stack With Pardot (Account Engagement) + Salesforce | Salesforce Ben
Share this article…According to a survey by Gartner, companies use only 42% of their martech stack capabilities. I believe this boils down to marketers being drowned in overlapping tools that have limited interconnectivity. One way to solve this problem is to rebuild your martech stack… Read More … You can read it here: https://sfdc.blog/sIDkJ Source from…