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Strengthening Our Feedback Loops: IdeaExchange + Generative AI – Salesforce Admins
Salesforce is piloting some new feedback engagements on Generative AI over the coming months. Learn more in this blog post … 1. Strengthening Feedback Loops with IdeaExchange and Generative AI: – Generative AI has gained significant adoption and is seen as transformative in solving complex problems. – Salesforce Admins are re-evaluating their connection with the…
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The Complete Guide to Salesforce Energy & Utilities Cloud | Salesforce Ben
Share this article…Salesforce Energy & Utilities Cloud is a dynamic management platform for all things in the energy landscape. Organizations can benefit from its personalized service, unified customer data, and business agility, and customers can benefit from a consistent customer journey, no matter what their… Read More … 1. Benefits of Salesforce Energy & Utilities…
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Engagement History Dashboards: Enhanced Pardot (Account Engagement) Campaign Reporting
Engagement History Dashboards are out-of-the-box dashboards that show campaign performance over time. Follow these steps to enable this in your org … 1. Engagement History Dashboards overview: – Show campaign performance over time. – Display interactions with Pardot (Account Engagement) campaigns. 2. Usage of Engagement History Dashboards: – Can be used on Campaigns, Accounts, Opportunities,…
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David Carnes on Writing a Book – Salesforce Admins
David Carnes joins the Salesforce Admins Podcast to chat about writing a book, tips you can apply to your own content, and, of course, reports … 1. Content opportunities – David was approached by O’Reilly Media to write a book on Salesforce analytics. – He had many topics in mind from his experience hosting the…
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How AI Could Change Social Media Marketing on Salesforce | Salesforce Ben
Share this article…With AI featured in what seems like every Salesforce-related news coverage, it’s no surprise that we’re shedding the light on how AI can elevate social media to determine strategic direction, foster human connection, and uncover customer perception. Some sources say that 93% of… Read More … 1. Importance of data in AI-driven social…
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The Key Responsibilities of a Salesforce Citizen Developer | Salesforce Ben
Share this article…A person who builds software applications or technological solutions without receiving formal training in computer programming or software development is referred to as a citizen developer. These people often don’t have technical backgrounds, yet they are skilled and knowledgeable in their particular field… Read More … 1. Definition of a Salesforce Citizen Developer…
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Salesforce Screen Flow vs. OmniScript – What’s the Difference? | Salesforce Ben
Should you use Salesforce Screen Flow or OmniScript? We explain the differences so you can make the best choice … – Salesforce provides four main form building options: page layouts, dynamic forms, Lightning web components (LWC), and screen flows. – OmniScripts are a part of OmniStudio, which is available to Salesforce Industries customers. – OmniScripts…
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Salesforce Increases the Price of Its Products
#1MinuteTip Received an email this morning that beginning in August 2023, Salesforce will increase list prices by an average of 9% across core products … 1. Salesforce raises prices for its products – Salesforce, a leading customer relationship management (CRM) platform, has announced an increase in the prices of its products. – This move comes…
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Capturing UTM Parameters: 4 Scripting Paths for Account Engagement Landing Pages
In this post, we’ll cover four ways to track the first and last touchpoints on Account Engagement landing pages by capturing UTM parameters … 1. Option 1: Map the URL to hidden form fields – Use JavaScript to extract UTM values from the URL – Map the UTM values to the correct hidden form fields…
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How to Copy Assets Between Account Engagement Business Units
With the Summer ‘23 release, we can now use Salesforce Flow to copy marketing assets between Account Engagement Business Units … 1. Accessing the Account Engagement Business Unit Bulk Asset Copy Flow – Go to Setup > Flow and select the Account Engagement Bulk Asset Copy Flow – Note: You may only be able to…