• Explore the Summer ’23 Marketing Cloud Release for Developers

    Get ready to start developing with the many new features across the Marketing Cloud platform available in the Summer ’23 release … Here are highlights from article Explore the Summer ’23 Marketing Cloud Release for Developers 1. BuildRowSetFromJSON() function: – New AMPscript function to parse JSON in email messages and landing pages – Eliminates the…

  • Announcing the Salesforce Connect Adapter for GraphQL

    We’re excited to announce the Salesforce Connect Adapter to help deliver a unified development platform to save developers time and effort … Here are highlights from article Announcing the Salesforce Connect Adapter for GraphQL 1. Salesforce and Amazon are working together to enhance interoperability between their platforms. – The goal is to create a unified…

  • Top 10 Underutilized Pardot Tools and How to Use Them | Salesforce Ben

    Share this article…Let’s face it: Marketing Cloud Account Engagement (Pardot) is an advanced-level marketing automation platform. It comes with a powerful API, seamless integration with the Salesforce core platform, and allows you to build complex automations that bridge sales, marketing, and service. It is jam-packed… Read More … Here are highlights from article Top 10…

  • Delivery Profile vs. Sender Profile in Marketing Cloud | Salesforce Ben

    Delivery profiles and sender profiles in Marketing Cloud make up send classifications, and here’s how they work together … Here are highlights from article Delivery Profile vs. Sender Profile in Marketing Cloud | Salesforce Ben 1. Sender Profiles vs. Delivery Profiles – Sender profiles define the sender information, such as the ‘from’ name and email…

  • #SalesforceWinter24 – Salesforce Winter ’24 Pre-Release Org

    #1MinuteTip #SalesforceWinter24 Salesforce Winter ’24 Pre-Release Org is now available for sign up at this URL … Here are highlights from article #SalesforceWinter24 – Salesforce Winter ’24 Pre-Release Org 1. Introduction to the topic: – Provides a brief overview of the subject matter – Sets the context for the step-by-step guide 2. Materials and prerequisites:…

  • Alternatives to a Multi-Select Picklist – Salesforce Admins

    Learn how to navigate multi-select picklist challenges! Discover a Salesforce Admin’s real-world approach to UI implementation and data utilization … Here are highlights from article Alternatives to a Multi-Select Picklist – Salesforce Admins 1. Limitations of multi-select picklists: – Data is stored as a semicolon-separated list of values, which can pose challenges when updating or…

  • Exploring the Salesforce Data Integration Landscape | Salesforce Ben

    Share this article…In today’s data-driven world, organizations strive to build a comprehensive Customer 360 view to gain valuable insights and deliver personalized experiences. Salesforce, as a leading customer relationship management (CRM) platform, offers powerful tools to manage customer data. However, to achieve a complete view… Read More … Here are highlights from article Exploring the…

  • Salesforce CLI Open AI Plug-in – Function Calling

    Image generated by Stable Diffusion online, based on a prompt by Bob Buzzard WARNING: The new command covered in this blog extracts infor … Salesforce CLI Open AI Plug-in – Function Calling Image generated by Stable Diffusion online, based on a prompt by Bob Buzzard WARNING: The new command covered in this blog extracts infor…

  • Salesforce Introduces Einstein Studio – Bring Your Own Model (AI)

    #1MinuteTip Salesforce introduces Einstein Studio – a “Bring Your Own Model” solution that will allow companies to use their custom AI models built on other AI platforms … Here are highlights from article Salesforce Introduces Einstein Studio – Bring Your Own Model (AI) 1. Introduction to the topic: – Provides a brief overview of the…

  • Bring Your Own AI Models to Data Cloud

    Use the Einstein Studio AI models to power any sales, service, marketing, commerce, and other applications in Salesforce … Here are highlights from article Bring Your Own AI Models to Data Cloud 1. Introduction to Einstein Studio and BYOM: – Einstein Studio is a user-friendly platform for creating and using AI in Salesforce. – Bring…