• Close the Feedback Loop with Exchange Asset Usage and Engagement Metrics

    This new feature provides new, data-driven insights into asset engagement and usage to help developers drive improvements and efficiency … Here are highlights from article Close the Feedback Loop with Exchange Asset Usage and Engagement Metrics 1. Anypoint Exchange allows developers and administrators to create application networks and composable enterprises. – It supports various types…

  • Winter ’24: Hottest Account Engagement (Pardot) Updates | Salesforce Ben

    Share this article…The Salesforce Winter ‘24 release notes have arrived. As is tradition, I’ll be covering the highlights for Account Engagement (Pardot) admins and users.  This release features a desired capability in Engagement Studio, and improvements to the API that enable us to develop solutions… Read More … Here are highlights from article Winter ’24:…

  • Securely Transfer Data to Marketing Cloud Personalization (Interaction Studio) with PGP Encryption | Salesforce Ben

    Share this article…Salesforce Interaction Studio (now known as Marketing Cloud Personalization), is Salesforce’s real-time personalization and interaction management solution that’s part of Salesforce Marketing Cloud. You can use both online and offline customer data to power personalized experiences on web, email, and more.  In my… Read More … Here are highlights from article Securely Transfer…

  • Build a Blog: Nurture Your Growth – Salesforce Admins

    Explore practical strategies that successful content creators utilize to promote and nurture the growth of their content … Here are highlights from article Build a Blog: Nurture Your Growth – Salesforce Admins 1. Joining social media platforms: – Do not join every platform without understanding the culture and topics being discussed. – Take the time…

  • 10 Hottest Salesforce Winter ’24 Features for Admins | Salesforce Ben

    Share this article…It may only be August but the release notes have dropped, which means it’s time to start preparing for the Salesforce Winter ‘24 release!  Read on for my 10 hottest release features for Salesforce Admins… 1. Dynamic Forms for Standard Objects and Mobile… Read More … Here are highlights from article 10 Hottest…

  • Upgrade to Hyperforce with Confidence Using Hyperforce Assistant – Salesforce Admins

    Upgrade to Hyperforce effortlessly with Hyperforce Assistant. Learn, prepare, and optimize for the future of Salesforce … Here are highlights from article Upgrade to Hyperforce with Confidence Using Hyperforce Assistant – Salesforce Admins 1. Hyperforce is Salesforce’s new public cloud-based infrastructure designed to support Salesforce services for the future. – Hyperforce is a cloud-native architecture…

  • Salesforce Flow: Custom Error Component | Salesforce Ben

    Share this article…As the reigning declarative automation tool for Salesforce, Flow is on all Salesforce professionals’ radars nowadays. Be it the need for a visual wizard to support business processes or seamless automations in your Salesforce instance, the numerous Salesforce Flow functionalities have come to… Read More … Here are highlights from article Salesforce Flow:…

  • 9 Free Salesforce Training Resources | Salesforce Ben

    Looking to upskill in one of the most exciting technologies available? Here are our top 9 picks of the best free Salesforce training … Here are highlights from article 9 Free Salesforce Training Resources | Salesforce Ben 1. Trailhead: – Free training site with over 1,100+ modules, quizzes, and hands-on activities – Gamified experience to…

  • 50 Hottest Features of Salesforce Summer ’23 Release

    Explore the 50 hottest features of Salesforce Summer ’23 Release in a flash! Master the latest updates in just under 50 minutes … Here are highlights from article 50 Hottest Features of Salesforce Summer ’23 Release 1. Determine the topic and goal of your guide: – Identify the specific topic or task you will be…

  • How to integrate Pardot with Google Analytics (G4) to track engagement

    The change away from Google Analytics 360 to G4 has ramifications for marketers using Pardot. This session dives into what you should know … Here are highlights from article How to integrate Pardot with Google Analytics (G4) to track engagement 1. Basics of GA4 events from a marketer’s perspective – Understanding the concept and importance…