A. Ruiz Content

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  • Marketing Cloud Intelligence (Datorama): An Introduction to Use Cases | Salesforce Ben

    Understanding how to leverage Marketing Cloud Intelligence (formerly Datorama) can be a game-changer for Salesforce professionals looking to enhance their marketing analytics and insights. Here are five key areas that are critical when utilizing this powerful tool: 1. Centralized Data Integration – Unify data from various marketing platforms into a single source of truth. –…

    Alexandre Ruiz

    January 26, 2024
    Marketing Cloud
  • AI Resource Roundup for Salesforce Admins – Salesforce Admins

    Unlock the full potential of AI in your Salesforce environment with these essential insights. Stay ahead in the game by understanding and implementing these critical areas: 1. AI Basics for Admins – Grasp foundational AI concepts within Salesforce. – Recognize how AI can streamline workflows and enhance decision-making. – Identify use cases where AI can…

    Alexandre Ruiz

    January 26, 2024
    Salesforce
  • Step by Step Guide to No Authentication External Credential in Salesforce

    Step by Step Guide to No Authentication External Credential in Salesforce Here is a Step-by-Step Guide on No Authentication External Credential in Salesforce to make API call to an external system & display the response in a Flow … You can read it here: https://sfdc.blog/Oytcp Source from asagarwal(dot)com

    Alexandre Ruiz

    January 26, 2024
    Salesforce
  • Introducing Files and Attachments Backup in Salesforce Backup | Spring ’24 – Salesforce Admins

    Ensuring data integrity and availability is a cornerstone of maintaining a robust Salesforce environment. Salesforce Backup’s new feature, Files and Attachments Backup, is a game-changer, offering peace of mind and robust data protection. Here are the five key areas of this exciting update that you need to know: 1. **Comprehensive Backup** – Automatically includes files…

    Alexandre Ruiz

    January 25, 2024
    Salesforce
  • Lightning Locker vs. Lightning Web Security | Salesforce Ben

    Understanding the security landscape of Salesforce is crucial for professionals who are responsible for protecting their organization’s data. The recent article sheds light on the differences between Lightning Locker and the new Lightning Web Security model. Here’s a distilled overview of the key areas you need to focus on: 1. Security Context – Lightning Locker…

    Alexandre Ruiz

    January 25, 2024
    Salesforce
  • Your Salesforce Job Search Solution: Customize Your Path to Success | Salesforce Ben

    As Salesforce professionals, staying updated with the latest insights and strategies for career development is crucial. Here’s a quick rundown of key areas to focus on when navigating your Salesforce job search and career progression: 1. Self-Assessment and Goal Setting – Reflect on your unique skills, strengths, and areas for improvement. – Determine what you…

    Alexandre Ruiz

    January 25, 2024
    Salesforce
  • Salesforce Testing: Bulletproof Your Org | Salesforce Ben

    Understanding the nuances of Salesforce testing is critical for ensuring the robustness and reliability of any implementation. Here are the five key areas that you should focus on: 1. Types of Testing – Unit Testing: Developers write these tests to cover individual components within the codebase. – System Testing: Validates the behavior of the entire…

    Alexandre Ruiz

    January 24, 2024
    Salesforce
  • 5 Goals for Every Salesforce Admin in 2024 | Salesforce Ben

    Staying ahead in the Salesforce landscape requires continuous growth and goal setting. Here are five key areas Salesforce professionals should focus on in 2024: 1. **Enhance Your Business Acumen** – Understand the core functions of the business and industry you’re serving. – Align Salesforce solutions with business objectives to drive value. – Communicate effectively with…

    Alexandre Ruiz

    January 24, 2024
    Salesforce
  • #SalesforceSpring24 – Sum/Count Items in Collections More Easily

    #SalesforceSpring24 – Sum/Count Items in Collections More Easily #1MinuteTip #SalesforceSpring24 Using Transform element in Flow Builder, you can aggregate data from a source collection to calculate the sum or count of items … You can read it here: https://sfdc.blog/CHMWP Source from asagarwal(dot)com

    Alexandre Ruiz

    January 24, 2024
    Salesforce
  • 11 Ways to Learn About Salesforce Spring ’24 Release Features

    11 Ways to Learn About Salesforce Spring ’24 Release Features Here are 11 ways in which you can familiarize yourself with the new features and functionalities introduced in Salesforce Spring ’24 release … You can read it here: https://sfdc.blog/hkWmJ Source from asagarwal(dot)com

    Alexandre Ruiz

    January 23, 2024
    Salesforce
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Alexandre Ruiz

Salesforce Architect

2021 Salesforce Marketing Champion