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Dynamic Components for Lightning Web Components Is Now GA
The introduction of dynamic components support for LWCs opens up a world of possibilities for customizing your Salesforce apps … Here are highlights from article Dynamic Components for Lightning Web Components Is Now GA 1. General Availability of Dynamic Components with Lightning Web Components (LWC) in the Winter ’24 release. – Dynamic Components enhance the…
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6 Einstein 1 Marketing Features I’d Like To See | Salesforce Ben
Share this article…Salesforce has been rapid to roll-out multiple generative AI capabilities that enhance their existing technologies. We first saw Einstein GPT (with marketing use cases that lacked details), then at Connections ‘23, Marketing GPT was showcased (since then, the ‘GPT’ has been dropped). Finally,… Read More … Here are highlights from article 6 Einstein…
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Marketers Beware: Set Salesforce Field History Tracking for Email Opt Out
What’s the worst mistake in marketing? Most think of marketers sending wayward emails to the whole database, but what happens behind the scenes can be scary too. For instance, one marketing team was staring at an automation rule that had gone wrong. The marketer accidentally chose the criteria “Isn’t on the list” instead of ……
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Build Your Admin Skills: Security Management, Data Analysis, and Attention to Detail – Salesforce Admins
Discover essential Salesforce Admins skills for success in today’s world. Learn Security Management, Data Analysis, and Attention to Detail strategies … Here are highlights from article Build Your Admin Skills: Security Management, Data Analysis, and Attention to Detail – Salesforce Admins 1. Security Management: – Proactively set up processes to manage and protect customer and…
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Org-Wide Email Addresses – What Are They and Why Do I Need Them? | Salesforce Ben
Share this article…Org-wide email addresses in Salesforce are email addresses that will be used by the Salesforce org to send emails from within Salesforce. They allow the user (or the Salesforce org itself) to send emails from an alias or group, rather than from one… Read More … Here are highlights from article Org-Wide Email…
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4 Predictions for the Future of Salesforce and Data Collection | Salesforce Ben
Share this article…Salesforce data collection is more important than ever, with the information you gather not just documenting past interactions, but also predicting future trends. The data you have, how you collect it, and the way it is utilized is so important – the way… Read More … Here are highlights from article 4 Predictions…
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Your First Steps to Enable Salesforce Data Cloud | Salesforce Ben
Share this article…Earlier this month, Salesforce announced that customers can use Data Cloud, for free (for up to 10,000 unified profiles). This is what’s known as a zero dollar SKU – in other words, a Salesforce product line that doesn’t incur any costs. September 19th… Read More … Here are highlights from article Your First…
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Pardot (Account Engagement) Reverse Syncing: Create Salesforce Contacts Not Leads | THE DRIP
Are you creating contacts from Account Engagement (Pardot)? We dive into the details on how to manage these in your Salesforce org … Here are highlights from article Pardot (Account Engagement) Reverse Syncing: Create Salesforce Contacts Not Leads | THE DRIP 1. Reverse syncing in Pardot (Account Engagement): – Allows the connector to create contact…
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Guide to Salesforce Marketing Cloud Contact Deletion | Salesforce Ben
Share this article…In today’s interconnected world, every click, interaction, and transaction leaves a trail. This creates a rich tapestry of information that organizations can harness to tailor experiences, enhance customer relationships, and drive growth. Salesforce Marketing Cloud, a leading player in the world of digital… Read More … Here are highlights from article Guide to…
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Salesforce AI Associate Course + Practice Exams: Available Now | Salesforce Ben
Share this article…AI is the hot topic this year, and it was inevitable that Salesforce would release certifications that sit alongside their new messaging, “AI + Data + CRM = Customer Magic”. The AI Associate certification is an entry-level certification designed for professionals of all… Read More … Here are highlights from article Salesforce AI…