Your Guide to Successful Content Repurposing in Account Engagement (Pardot)

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Want to maximize your marketing content’s impact without doubling the effort?

1. Content Repurposing in Account Engagement
– Repurposing allows marketers to extend the lifespan of existing content.
– Engages different audience segments across multiple platforms.

2. Importance for Salesforce Professionals
– Leverage Salesforce CRM data to identify high-performing content.
– Tailor repurposed content to align with account-specific strategies.

3. Strategic Considerations
– Consider the channel and format when repurposing content for different platforms.
– Maintain consistency in messaging to ensure brand coherence.

4. Recommended Practices
– Audit existing content to identify candidates for repurposing.
– Use automation tools to streamline the repurposing process.

Salesforce technical debt can stall growth and dampen ROI. Addressing it enables better integration between repurposed content strategy and Salesforce capabilities, ensuring seamless execution.

Ensure your repurposing strategy aligns with your overall business goals and leverages Salesforce data for precision.

You can read it here: https://sfdc.blog/bucNB

Source from salesforceben(dot)com

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