A. Ruiz Content

A. Ruiz Content

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  • Scale Publishing Seamlessly with Pub/Sub API

    Here’s why the Salesforce Pub/Sub API is the solution you’ve been looking for in scaling system integrations. 1. Event-Driven Architecture Performance – Pub/Sub API leverages loose coupling, allowing independent scaling of producers and consumers. – Offers increased flexibility, robustness, and resilience compared to tightly coupled systems. 2. Key Features Enhancing Scalability – Bidirectionality: Handles numerous…

    Alexandre Ruiz

    December 16, 2024
    Salesforce
  • How Agentforce Is Changing the Career Landscape – Salesforce Admins

    Transitioning to a tech career without a coding background? Here’s why it’s more achievable than you think. 1. Overcoming Barriers to Tech – Many individuals hesitate to enter tech without a traditional background. Megan Tuano’s journey from college admissions to a Salesforce career exemplifies breaking these barriers. – Emphasize roles like business analyst, project manager,…

    Alexandre Ruiz

    December 16, 2024
    Salesforce
  • One Problem, Four Solutions: Use Prompt Builder and AI to Revive Sales Opportunities | How I Solved It – Salesforce Admins

    Here’s the hidden issue with Salesforce that no one tells non-tech managers: neglected sales opportunities. 1. Engage: – Salesforce professionals face the challenge of reviving neglected sales opportunities. This was tackled by using Salesforce AI and Prompt Builder to streamline re-engagement strategies. 2. Pinpoint: – Effective use of List Views helps identify neglected opportunities, ensuring…

    Alexandre Ruiz

    December 15, 2024
    Salesforce
  • One Problem, Four Solutions: Use Flow to Revive Sales Opportunities | How I Solved It – Salesforce Admins

    Is your sales team struggling to revive neglected opportunities? Discover how two Salesforce experts tackled this challenge using Flow, offering insights that can transform your approach. 1. Trend – Automation is the key trend, with Salesforce Flow enabling streamlined processes. – Reviving neglected sales opportunities is a common challenge for sales teams. 2. Insight –…

    Alexandre Ruiz

    December 15, 2024
    Salesforce
  • Build Effective Agentforce Agents for High-Impact Automation – Salesforce Admins

    Discover the automation potential you didn’t know existed with Agentforce in Salesforce. 1. Revolutionizing Automation with Agentforce – Unlike Einstein Copilots, Agentforce handles complex tasks across domains autonomously. – Powered by the Atlas Reasoning Engine, it learns and executes tasks independently. 2. Standard vs. Custom Actions – Standard actions are pre-configured and automate common tasks…

    Alexandre Ruiz

    December 14, 2024
    Salesforce
  • Your Guide to Conditional Formatting for Salesforce Fields

    Here’s a hidden gem in Salesforce that can make your record pages pop with crucial insights. 1. Conditional Formatting Trend – Salesforce’s new conditional formatting feature is transforming how users interact with data on record pages. – It enhances data visibility by allowing fields to dynamically change their appearance based on specific conditions. 2. Insights…

    Alexandre Ruiz

    December 14, 2024
    Salesforce
  • Securing Salesforce: The Critical Need for Salesforce Backup and Disaster Recovery

    Imagine waking up one day to find your Salesforce data inaccessible. You’d need a recovery plan, wouldn’t you? 1. Growing Cyber Threats – Across industries, cyber threats to business-critical data are rising. – A robust backup and disaster recovery plan is essential to protect against these threats. 2. Importance of a Disaster Recovery Plan –…

    Alexandre Ruiz

    December 13, 2024
    Salesforce
  • 誰もが活用できる AI のために – AI の可能性を最大限に引き出す Salesforce の統合プラットフォーム

    Discover the hidden potential of AI in Salesforce’s unified platform. 1. Current AI Integration Trend – AI is becoming integral to Salesforce’s unified platform. – Organizations are leveraging AI to streamline operations and enhance customer experiences. 2. Salesforce-Specific Insights – Salesforce is implementing AI to improve predictive analytics and data-driven decisions. – The use of…

    Alexandre Ruiz

    December 13, 2024
    Salesforce
  • Using AI Model Output in Data Cloud with Prediction Jobs

    Here’s how AI is reshaping decision-making in Salesforce Data Cloud. 1. Streamlining Predictive Modeling – Salesforce Data Cloud simplifies AI integration, enabling developers to easily operationalize predictive models. – By using tools like prediction jobs, businesses can convert historical data into actionable insights. 2. Building and Activating Prediction Jobs – Create a prediction job by…

    Alexandre Ruiz

    December 13, 2024
    Salesforce
  • 4 Reasons You’re Hitting Your Account Engagement (Pardot) Limits

    Are you surprised by the red warning indicating you’ve exceeded your Account Engagement (Pardot) prospect limits? Here’s what might be driving those numbers higher than expected and how to manage them effectively. 1. Automatic Prospect Creation – If Salesforce settings for automatic creation of Prospects from Leads or Contacts are active, every new Lead or…

    Alexandre Ruiz

    December 12, 2024
    Pardot
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Alexandre Ruiz

Salesforce Architect

2021 Salesforce Marketing Champion