Marketers: What You May Have Missed From Dreamforce ’23 | THE DRIP

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Share this article…Another Dreamforce has wrapped up – and what a week it’s been. Personally, I was splitting my time between news coverage, absorbing knowledge on Data Cloud, and having great conversations with marketers.  This is my chance to share the week’s highlights, beyond the… Read More …

Here are highlights from article Marketers: What You May Have Missed From Dreamforce ’23 | THE DRIP

1. Data Cloud Freemium:
– Salesforce announced free Data Cloud licenses
– Capped at 10,000 unified profiles
– Provides connectivity between various Salesforce ‘clouds’
– Salesforce will be hiring 3,300 employees to support Data Cloud

2. New Data Cloud Consultant Certification:
– Salesforce launched the new Data Cloud Consultant certification
– Ideal for those with experience implementing and consulting on enterprise data platforms
– Could be a valuable asset for career advancement

3. Workshop on Real-Time API Integration With Data Cloud:
– Eliot Harper hosted a workshop on planning data integrations into Data Cloud
– Topics covered included data landscape, data sources, data extract requirements, activation platforms, and data actions

4. Salesforce’s Hiring Decision:
– Salesforce’s decision to hire 3,300 employees shows confidence in the future demand for Data Cloud
– Salesforce consulting partners and customer organizations may start looking for ways to implement and maximize freemium Data Cloud

5. Data Cloud Demystified Booklet:
– Workshop attendees received a copy of the booklet “Data Cloud Demystified” for further reference.

You can read it here: https://sfdc.blog/yNwxT

Source from salesforceben(dot)com

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