As Salesforce professionals, understanding the nuances of email delivery with Apex is crucial for effective communication solutions. A key decision point is when to use setTargetObjectId versus setToAddresses. Here’s a breakdown of their distinctions and best practices:
1. Usage Context
– setTargetObjectId is linked to a Salesforce record, typically a Lead or Contact.
– setToAddresses accepts a list of email addresses as strings for direct specification.
2. Limitations and Permissions
– setTargetObjectId respects Salesforce’s email opt-out feature and will not send to those who have opted out.
– setToAddresses does not inherently respect opt-out preferences, requiring manual checks.
3. Email Template Merge Fields
– When using setTargetObjectId, merge fields in the email template auto-populate with the target object’s fields.
– With setToAddresses, merge fields need manual population or will remain blank.
4. Email Log and Tracking
– Emails sent using setTargetObjectId are logged against the record in Salesforce, aiding in tracking and compliance.
– setToAddresses sent emails do not automatically log against a record, potentially impacting visibility.
5. Use Cases
– setTargetObjectId is ideal for personalized, record-specific communications that benefit from tracking and compliance adherence.
– setToAddresses is suitable for sending emails where recipients do not exist in Salesforce or when sending to arbitrary email addresses.
Understanding these aspects ensures that emails are delivered in compliance with business rules and customer preferences, preserving the integrity of your communication strategies. Choose wisely based on the context and requirements of your Salesforce email integration.
You can read it here: https://sfdc.blog/hRWvm
Source from salesforceben(dot)com