A. Ruiz Content

A. Ruiz Content

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  • Why Your Business Isn’t Ready for Agentforce – And How to Change That | Salesforce Ben

    Here’s what many Salesforce users overlook when considering Agentforce integration. 1. Problem with Readiness – Many businesses aren’t prepared to integrate Agentforce. – Common barriers include outdated processes and insufficient data management. 2. Approach to Integration – Begin by evaluating your current tech stack and processes. – Implement baseline Salesforce functionalities to streamline operations. 3.…

    Alexandre Ruiz

    November 3, 2025
    Salesforce
  • The Creeping Scope in Salesforce Projects: A Cautionary Halloween Tale | Salesforce Ben

    The hidden threat lurking in your Salesforce project timelines might just be scope creep. 1. The Growing Challenge – Scope creep is becoming more prevalent in Salesforce projects. – It often results in blown budgets and missed deadlines. 2. Strategies for Control – Set clear project parameters from the start. – Regularly communicate with stakeholders…

    Alexandre Ruiz

    November 2, 2025
    Salesforce
  • How to Secure Your Org in 30 Days: Weekly Updates With Lead Zeppelin | Salesforce Ben

    Security lapses in Salesforce can have significant repercussions, yet many organizations still overlook vital steps to safeguard their data. 1. Security Awareness – Regularly update stakeholders on potential risks. – Use clear, accessible language to explain security measures. 2. Implementation Strategies – Create a 30-day security plan with weekly objectives. – Prioritize tasks that have…

    Alexandre Ruiz

    November 2, 2025
    Salesforce
  • Connect Data 360 to Databricks Using Salesforce IDP

    Unlock the power of unified data analysis with Salesforce and Databricks integration. 1. Industry Trend – Data integration is increasingly vital for organizations seeking comprehensive insights. – Salesforce and Databricks are becoming more aligned for seamless data operations. 2. Salesforce Insights – Salesforce IDP enables easy connection between Data 360 and Databricks. – This integration…

    Alexandre Ruiz

    November 1, 2025
    Salesforce
  • Building Salesforce Projects To Land Your Next Role – Salesforce Admins

    Here’s the secret to landing your next Salesforce role: strategic project building. 1. Current Trend – Salesforce projects are now more crucial than ever for securing roles. – Employers prioritize candidates with hands-on experience and project portfolios. 2. Key Insights – Building relevant projects showcases practical skills. – Projects should reflect real-world challenges and solutions…

    Alexandre Ruiz

    November 1, 2025
    Salesforce
  • Aligning Sales, Marketing, and Customer Success for Seamless Handoffs – The Spot

    It’s time to rethink departmental silos. Aligning sales, marketing, and customer success is more crucial than ever for seamless handoffs. 1. Trend of Alignment – Integration across departments is gaining ground. – Companies are focusing on seamless transitions between teams. 2. Salesforce Insights – Proper data flow between Salesforce and other systems is key. –…

    Alexandre Ruiz

    October 31, 2025
    Pardot
  • Demand for Salesforce Consultants in the USA Surges 72% in 2025 | Salesforce Ben

    Demand for Salesforce consultants is expected to surge by 72% in the USA by 2025. Let’s break down what this means for Salesforce professionals and how to prepare. 1. Industry Trend – A significant increase in demand for Salesforce consultants is projected. – Companies are investing more in Salesforce to drive digital transformation. 2. Salesforce-Specific…

    Alexandre Ruiz

    October 31, 2025
    Salesforce
  • Build and Optimize Agents with New Agentforce 360 Features

    Are you maximizing the potential of your Salesforce agents with the latest tools? 1. Trend: New Features in AgentForce 360 – Salesforce introduces advanced updates to AgentForce 360. – These features focus on enhancing customer interactions and agent productivity. 2. Insight: Key Innovations for Salesforce Professionals – Real-Time Analytics: Agents can now access data analytics…

    Alexandre Ruiz

    October 31, 2025
    Salesforce
  • Salesforce Dark Mode Is Back: What Admins Need to Know | Salesforce Ben

    Discover the surprising return of Salesforce Dark Mode and what it means for admins! 1. Engage with the Trend – Salesforce Dark Mode is making a comeback, enhancing user experience and reducing eye strain. – This feature aligns with a growing trend of users seeking customizable and visually comfortable interfaces. 2. Pinpoint Key Areas for…

    Alexandre Ruiz

    October 30, 2025
    Salesforce
  • Building Resilient Architecture in Salesforce: Lessons from Murphy’s Law | Salesforce Ben

    When it comes to Salesforce architecture, Murphy’s Law often applies: Anything that can go wrong, will go wrong. 1. Current Trend in Salesforce Architecture – Resilient architecture is becoming a key focus. – Adaptation to unexpected changes is crucial. 2. Salesforce-Specific Insights – Building fault-tolerant solutions can minimize disruptions. – Emphasis on proactive planning and…

    Alexandre Ruiz

    October 30, 2025
    Salesforce
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Alexandre Ruiz

Salesforce Architect

2021 Salesforce Marketing Champion