How to Use Salesforce Experience Builder’s Columns Component Like a Pro

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In the ever-evolving world of Salesforce, staying updated with the latest tools and features is crucial for delivering exceptional user experiences. One such feature, the Experience Builder’s Columns Component, is transforming the way we design and customize our digital experiences. Here’s how to leverage this powerful tool like a pro:

1. Responsive Design
– Utilize the flexible grid system which allows for a responsive design that adapts to different screen sizes.
– Configure column behavior for desktop, tablet, and mobile views to ensure a seamless user experience across devices.
– Take advantage of the ability to nest columns within columns for intricate layouts.

2. Style Properties
– Customize the look and feel of your pages by adjusting padding, margins, and background colors directly within the Experience Builder.
– Use style properties to create visually appealing sections that stand out and enhance user engagement.
– Apply conditional visibility rules to show or hide content based on user criteria or device type.

3. Content Layout
– Experiment with various content layouts to determine the most effective arrangement for your audience.
– Drag and drop components like text blocks, images, and buttons into the column structure you’ve created.
– Optimize content for readability and conversion, keeping critical information above the fold.

4. SEO Considerations
– Implement SEO best practices within your columns by using headings, alt text for images, and proper content structuring.
– Ensure that the column arrangement doesn’t impede the page’s loading speed, which can affect search rankings.

5. Advanced Customizations
– For unique design requirements, dive into custom CSS or leverage third-party integrations to further enhance the column components.
– Utilize custom Lightning components within the column structure if out-of-the-box features don’t meet your specific needs.
– Continuously test and iterate your designs to meet the evolving expectations of your users.

By mastering these five key areas, you can effectively use Experience Builder’s Columns Component to create engaging, responsive, and visually stunning Salesforce experiences that not only delight users but also drive business results.

You can read it here: https://sfdc.blog/BHDbw

Source from salesforceben(dot)com

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